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MAP - Dakar: 'Annato' de Fatima Boubekdi remporte le Grand Prix du chef de l'Etat du 3-ème Festival de cinéma 'Les Téranga'
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NNA - American University of Beirut’s innovation center mobilizes Lebanese youth to tackle Lebanon’s hyperinflation crisis with cryptocurrency
NNA - Amidst the economic crisis that hit Lebanon since 2019, and the hyper-devaluation of the local currency, ...
NNA - لبنان جدد فوزه على السعودية في تصفيات مونديال السلة
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MAP - 'Binter' inaugure la nouvelle ligne aérienne Grande Canarie-Fès
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NNA - جمعية "حماية جبل موسى للمحيط الحيوي" أعلنت فوزها للسنة الثالثة بجائزة TRAVELERS CHOICE AWARD 2022
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NNA - ذهبيتان للبنان في اليوم الاول من بطولة غرب آسيا لالعاب القوى للشباب
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MAP - Rabat : lancement de l'école régionale de gestion des situations d’urgence radiologique
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MAP - FNAP2022 : La troupe 'African Family' gratifie le public de la place Jamaa El Fna d'un spectacle riches en sonorités africaines
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NNA - Minister of Culture appoints , a fourteen-year-old boy, Joey Pierre Haddad assistant advisor
NNA-Caretaker Minister of Culture, Judge Mohammad Wissam Al-Murtada, on Monday appointed Joey Pierre Haddad,a 14-year-old student, as his assistant advisor...
NNA - Ministry of Public Health : 1079 new coronavirus infections, one death
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MAP - Inauguration de la Maison de l'Intelligence Artificielle de l’UMP d’Oujda
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MAP - Morocco Seeks to Include Art of Abidat Rma in UNESCO's World Intangible Heritage
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NNA - الجائزة الاولى لمشروع 'كريبلوك' في سباق فكري حول العملة المشفرة نظمه مركز دروزة في الاميركية
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MAP - Jazzablanca: Natacha Atlas Delivers Sublime Oriental Jazz Performance
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MAP - Morocco's Leadership in Energy, Food Security Highlighted in Naples
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NNA - وزارة الصحة: 1079 إصابة جديدة و حالة وفاة واحدة
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NNA - الفتى جوي بيار حداد ابن في الرابعة عشرة من عمره مستشارا معاونا لوزير الثقافة
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HINA - Croatian restaurants maintain MICHELIN stars
ZAGREB, 3.July(Hina)-In the new MICHELIN Guide Croatia 2022, all the restaurants starred in 2021 maintained their high level and distinction,...
Lusa - Business News - Portugal: Ukraine war sends iron ore prices soaring for northern mine
Torre de Moncorvo, Portugal,July.4,(Lusa)- Torre de Moncorvo mines concessionaire Aethel Mining acknowledged on Monday that the war in Ukraine had...
Lusa - Business News - Mozambique: Portugal's president to visit next week for summit meeting
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Lusa - Business News - Cabo Verde: World Bank convinced of 'additional funding' to face crises
Praia, July.4,2022(Lusa)-The World Bank's director of operations, Axel van Trotsenburg, said on Monday in Praia he was "almost certain" that...
Lusa - Business News - Portugal: Stock market closes with PSI index flat, Greenvolt rising 3.3%
Lisbon,July.4,2022(Lusa)- The Lisbon Stock Exchange closed Monday with the PSI index registering a slight increase of 0.04% to 6,054.21 points,...
Lusa - Business News - Portugal: Telecoms operator NOS invests €1.8M in new 5G Lisbon hub
Lisbon,July.4,2022(Lusa)-NOS has invested 1.8 million euros in the creation of the NOS 5G Hub,located in Lisbon, "a living laboratory equipped...
Lusa - Business News - Mozambique: President to receive Italian counterpart on Tuesday
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Lusa - Business News - Portugal: TAP not offering planned excellent service, will do better - CEO
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Lusa - Business News - Cabo Verde: No wage rises, state to focus on people with no income - PM
Praia,July,4,2022(Lusa)– Cabo Verde's prime minister, Ulisses Correia e Silva, on Monday once again ruled out the possibility of salary increases,...
Lusa - Business News - Mozambique: President hopeful China will fund main highway rebuild, new parliament
Maputo,July 4,2022(Lusa)-Mozambican president, Filipe Nyusi, on Monday expressed interest in turning to China to obtain funding for the rehabilitation of...
Lusa - Business News - Angola: International civil aviation audit results will be positive - minister
Luanda, July.4,2022(Lusa)– Angola's transport minister has expressed confidence in the results of the audit to be carried out this year...
Lusa - Business News - Mozambique: Minibus drivers return to work after promise of 6-month fuel subsidy
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Lusa - Business News - São Tomé: Country to join UN peacekeeping mission in South Sudan
São Tomé,July.4,2022(Lusa)-Sao Tome and Principe will join a United Nations peacekeeping mission for the first time, with a police commissioner...
Lusa - Business News - Portugal: Court upholds €84M fine on telecoms provider MEO for cartel with NOWO
Santarém, Portugal, July.4,2022(Lusa)– Portugal's competition court on Monday upheld the €84 million fine imposed by the Portuguese competition authority (AdC)...
Lusa - Business News - Portugal: Maximum number of border control staff at airports for peak season
Lisbon, July 4, 2022 (Lusa) – Portugal's interior ministry said on Monday that the summer contingency plan for airports today...
Lusa - Business News - Portugal: 'Beja airport available immediately' - communists
Beja, Portugal, July.4,2022(Lusa) - The Portuguese Communist Party (PCP) said on Monday that Beja airport "meets all the conditions immediately"...
Lusa - Business News - Portugal. Hotel association laments Lisbon airport U-turn
Lisbon, July.4,2022(Lusa)- The Association of Portuguese Hospitality (AHP) on Monday regretted the "setback" registered in the airport solution for Lisbon...
Lusa - Business News - Portugal: Industrial output up 12.1% in 2021, back to 2019 levels - official
Lisbon,July.4,2022(Lusa)-Industrial output in Portugal increased by 12.1% to €94.3 billion in 2021 in nominal terms and by 0.2% compared to2019,...
Lusa - Business News - Portugal: Over 180 gas-intensitive companies apply for government support
Lisbon, July.4,2022 (Lusa)- The first tender of Portugal's support programme for gas-intensive industries registered 183 applications that will benefit from...
Lusa - Business News - Portugal: Natural gas produces record amount of electricity in H1
Lisbon, July 4, 2022 (Lusa) - Natural gas electricity production supplied 31% of Portugal'svconsumption until June, the highest value registered...
Lusa - Business News - Angola: Non-banking entities can conduct market operations
Luanda, July.4,2022(Lusa)- The National Bank of Angola (BNA) has decided to extend the entities that can participate in open market...
Lusa - Business News - Portugal: Latest anti-drink driving campaign starts Tuesday
Lisbon,July.4,2022(Lusa)-Portugal's National Road Safety Authority (ANSR), the GNR and the PSP police forces will launch the "Zero Rate Driving" campaign...
Lusa - Business News - Mozambique: Minibus drivers down tools in protest over fuel rises
Maputo,July.4,2022(Lusa)-The 'chapas', light vehicles that serve as public transport in Maputo, stopped on Monday in protest against the rising cost...
Lusa - Business News - Cabo Verde: Credit card use up 33% in 2021
Praia, July.4,2022(Lusa)-The use of Visa and Mastercard international cards in Cabo Verde's interbank network increased by almost 33% in 2021,...
Lusa - Business News - Timor-Leste: Parliament ratifies double taxation treaty with Portugal
Dili, July 4, 2022 (Lusa) - Timor-Leste's parliament on Monday ratified a convention signed with Portugal to "avoid double taxation...
Lusa - Business News - Portugal: Beer good for intestinal microbiota, not fattening - scientific study
Porto,July.4,2022(Lusa)-Researchers from Porto's Health Technologies and Services Research Centre (CINTESIS) have concluded that "drinking beer is good for the intestinal...
Lusa - Business News - Portugal: Lisbon stock market opens higher; benchmkar PSI up 0.6%
Lisbon, July 4,2022(Lusa)- The Lisbon stock market opened on Monday in positive territory, with the benchmkar PSI (Portugal Stock Index)...
Lusa - Business News - Portugal: Top newspaper headlines on Monday, 4 July
Lisbon, July 4,2022 (Lusa) - Portugal's leading newspapers on Monday offer headlines on how the president, Marcelo Rebelo de Sousa,...
Lusa - Business News - Portugal: State invests €4M at Hannover Messe'22 to promote 'Portugal makes sense'




Lisbon, May.26,2022(Lusa)-The Hannover Messe'22 industrial fair "is the biggest investment in the last decade by AICEP in promotional activity," said the agency's president in an interview with Lusa, adding that in overall terms it is worth around four million euros.
The Hannover Messe'22 will be held in Germany, between May 30 and June 2, and will be inaugurated by the German chancellor, Olaf Scholz, and the Portuguese prime minister, António Costa.
"This is the biggest investment of the last decade by AICEP [Portugal's Agency for Investment and Foreign Trade] in a promotion initiative," says Luís Castro Henriques, pointing out that there are "around three million euros of direct promotion at the fair," "through a central pavilion," where Portugal will have a conference area and a very, very large exhibition, not only of good, innovative and technological Portuguese products, but also of good partnerships between Portuguese companies and German companies," as well as German companies with the Portuguese university sector.
We will also "have a set of satellite pavilions spread throughout the fair and, therefore, a presence, I would say, all over the place", describes the president of AICEP.
In addition, "we also have indirect support" for the presence of small and medium-sized enterprises (SMEs) at the fair, "in which around 1.2 million euros will be used," he said.
Therefore, in global numbers, "we are talking about an investment of four million euros from the Portuguese state", he sums up.
This is "a very significant number and we expect the return to be in the magnitude of hundreds of millions of euros in terms of increased exports, either directly, through direct purchases from Portuguese companies, or through German investment, which is of an exporting nature, as we have seen in recent years, and therefore will be re-exported from Portugal", said Luís Castro Henriques.
As for expectations, these "are very positive", he concluded, highlighting that the fact that Portugal is "a partner country derives from a choice made by the German State and, therefore, there is a clear logic of the German State itself to indicate to its industry that Portugal is a good destination for industrial production, for partnerships and for investment" and "this alone is very positive".
Then, AICEP "has believed for several years and, in fact, when this negotiation began, we are fully aware that our companies in these sectors - we are talking about precision engineering, metalworking, machinery, energy, automation, digital solutions for industry - Portugal has, in fact, offers that are surprising."
Hannover Messe'22 is, therefore, "the ideal fair for us to change the perception of the German middle-tier industry", because "nowadays we have 550 German companies operating in Portugal, if we look, all the big German companies already operate or produce or have software development centres", that is, "they are already here".
Therefore, "what we want is to change the perception of the others that still do not know" and hence the expression "with which Portugal is going to Hannover Messe'22 - 'Portugal makes sense'," he explains.
"We are completely aware and confident that our industry is prepared to be at the best fair in the world, that it has competitive solutions to surprise" at the event "and that it can take a competitive approach to dealing with German peers and partners," reinforces Luís Castro Henriques.
In fact, "there is no greater notoriety opportunity at industrial level, whether for metalworking, precision machinery, digital solutions for industry, industry management software integrated in Industry 4.0, or new energy solutions, than the Hannover fair", he insists.
In addition to this, "Portugal being a partner country is clearly a huge commitment by AICEP and I am very happy with this commitment", stresses the agency's president.
At a time when the world is coming out of the pandemic, "our expectation is that the vast majority of visitors this year will continue to be German and European", so the focus "is clearly Germany and then, obviously, the rest of the European countries", he continues.
Hannover Messe publicises "everything that happens at the fair on a global level, from China to the United States, and therefore we also hope to capitalise on this, but if you ask us what our main objective is, it is clearly to work the German industry", he underlines.
Luís Castro Henriques adds that there is a "very, very large" cycle of conferences at the fair.
"The pavilion, following Monday's institutional events, will be permanently hosting seminars where we will highlight successful partnerships already made", as well as the access to Portuguese talent, the innovative solutions developed in Portugal, either in partnership with German companies, or from scratch by Portuguese companies, "everything always in great partnership with the university system", he says.
"We will have a series of entities from the university, research and investigation system" that will be represented at the fair, "I believe that the very scale of our presence, the whole performance, will in fact manage to fill the Hanover fair, which is a great challenge", considers Luís Castro Henriques.
Besides the promotion and notoriety part, the Hanover fair also has a political component.
Luís Castro Henriques recalls that everything started with "an invitation from the German state which, in practice, is a recognition of the quality of Portuguese industry".
But "it is also the recognition of Portugal's good understanding as a partner, obviously a member country of the European Union, so we are all in the same market, but let there be no doubt: it is a clear sign to the German industry that Portugal is a good destination for investment, for partnerships, for the development of new solutions and, therefore, obviously, it also has a great political component", underlines Luís Castro Henriques.
In fact, "on the first day of the fair, the German chancellor's first visit will be to the Portugal pavilion, where he will have a small seminar and where we will present exactly how and why Portugal makes sense".
ALU/AYLS // AYLS
Lusa


Agency : LUSA

Date : 2022-05-27 10:56:00







 

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